The Longest Day – 2014
In an effort to end Alzheimer’s disease, the Alzheimer’s Association is hosting The Longest Day, a day where hundreds of volunteers and participants across the country got together on June 21st 2014, (the longest day of the year). The Longest Day is a sunrise-to-sunset challenge to raise funds and awareness for the care, support and research programs of the Alzheimer’s Association.
This progressive brain disease affects more than five million people (one in eight older Americans) and the more than 15 million people who care for them. In 2013, Alzheimer’s cost the nation $203 billion since it’s the 6th leading cause of death in the U.S.
In the longest day challenge, teams participate in 16 hours of consecutive activities (Bingo, basketball running, biking, swimming, golf, card games, etc.) Teams can choose to meet up at a local event, or have team members participate from various locations across the country. There was a $25 registration fee per participant, which includes a welcome kit. Many participate in Alzheimer’s Association’s “Longest Day” to show that they care and strive to find a cure for Alzheimer’s disease.
Here’s more information about The Longest Day:
About the Alzheimer’s Association
The Alzheimer’s Association is the world’s leading voluntary health organization in Alzheimer’s care, support and research. Its mission is to eliminate Alzheimer’s disease through the advancement of research, to provide and enhance care and support for all affected, and to reduce the risk of dementia through the promotion of brain health. The Association provides care and support across the country through a free 24/7 Helpline and website, educational sessions and support groups. As the largest nonprofit funder of Alzheimer’s research, the Association has been part of every major research advancement over the past 30 years. Learn more